News, views, opinions and general musings from across the Fifth Ring world.

4 Types of Creative Content to Boost Your Social Media Performance

by Haley Martin
13 Apr

It’s easy to get stuck in a rut with social media marketing. After writing social media again and again, it can start to feel a little stale.

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Topics: Content, Social Media, Marketing, Creative

LinkedIn: Creating social influence

by Stevie Brown
16 Mar

LinkedIn is a busy place. Latest stats show that two million posts are made everyday. That means it’s all too easy for your key messaging to be swept away in the tidal wave of daily mediocre content. So how do you make sure that your message cuts through the masses and resonates with your audience?

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Topics: Public Relations, Social Media, Marketing Tips

How to improve your B2B social media presence

by Robin Johnson
11 Feb

Thought you were set because you already have social media accounts? Think again. 

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Topics: Social Media, Strategy

5 ways to revamp your B2B social media accounts

by Michael Madden
22 Nov

Let's be honest, we have all started business social media channels with the best of intentions only to find ourselves struggling to keep up with the constant demand for content, engagement and growth.

Social media is a key factor in building your brand, but it can be hard to find the time needed to produce the required level of 'stuff' to fill the gaps. The year is now approaching its end so now could be the perfect time to revamp your social media accounts ahead of 2020. 

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Topics: Brand, Social Media, Lead generation

10 Sloppy Social Media Mistakes to Fix NOW

by HubSpot
09 Oct

Mistakes are a healthy part of every marketing strategy, and they're certainly nothing to be ashamed of in the new(ish) world of social media. That said, being sloppy is a whole different story.

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Topics: Social Media, Marketing, Strategy, Digital Marketing

Six reasons journalists are ignoring your press release & how to fix it

by Andy Groundwater
09 Aug

It’s frustrating putting a shedload of work into something only to see it not get picked up by anyone. Calls with clients, draft after draft, arranging pictures and then nothing. Not even a centimetre of coverage.

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Topics: Content, Public Relations, Social Media

How to use Twitter's new automation guidelines to your benefit

by Fifth Ring
02 Apr

We all know how annoying it is to see bland, repetitive social media posts. Well, hopefully, these will start to become a thing of the past.

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Topics: Social Media

Twitter introduce Bookmarks

by Fifth Ring
08 Mar

 Twitter announced a shake up on February 28th that has introduced a ‘Bookmarks’ feature for all users.

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Topics: Social Media

What can we learn from Twitter and HubSpot’s recent updates?

by Fifth Ring
23 Nov

As most marketers will already know, Twitter recently made the biggest change in its history by increasing it’s maximum character count. But you might not know that HubSpot, an inbound marketing and sales platform, reacted in record time, updating its social media tool just 48 hours after Twitter launched this change. Why was it so important that they reacted so fast?

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Topics: Social Media

LinkedIn’s new website retargeting features and how to take advantage

by Fifth Ring
17 May

Do you ever feel like you are being followed? Look behind you.

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Topics: Social Media