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News, views, opinions and general musings from across the Fifth Ring world.

Fifth Ring

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Recent Posts

Emergency Response the art of staying calm in a crisis

by Fifth Ring
13 Feb

When organisations hire public relations firms their first thought is often how the consultants can help them gain visibility in the first instance and, if everything goes according to plan, how to gain favourability in the long term.

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Topics: Public Relations, Crisis Communcations, Strategy

Fifth Ring joins BBN partner agencies in winning engagement with Yokogawa

by Fifth Ring
15 Jan
 
Along with two other BBN partner agencies, Fifth Ring has been selected by industrial automation company Yokogawa, Fifth Ring’s first Japanese client, to design and execute a demand generation marketing campaign in the Asia Pacific (APac) and North America regions. 
 
The initial engagement with Yokogawa will see Fifth Ring collaborating with BBN partner agencies ImpactM of Japan and GetIT Comms of Singapore. BBN is an agency-owned organization with partner agencies in more than 27 countries around the world—all utilizing a highly-effective, uniform and structured approach to brand strategy, marketing and creativity. 
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Topics: content, Marketing, Strategy

Are you Looking for the Right Employees in all the Right Places?

by Fifth Ring
14 Jan

The overall oil & gas industry continues to see growth these days, and with that growth comes an increased focus on attracting the best and brightest employees. In order to attract the best, companies need to pay particular attention to their story, where to tell it and to whom to tell it.

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Topics: Insider, team

4 Tips to Give You a Marketing Edge

by Fifth Ring
04 Oct

According to AdAge, there are more than 190,000 marketing professionals in the U.S. Have you ever stopped to think just how many of them are trying to target the exact same audience as you? How do you make sure you are the one that reaches them? 

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Topics: Insider, team

Fifth Ring Houston’s Time Capsule to Be Opened In 08/08/28

by Fifth Ring
23 Aug

The Fifth Ring Houston team recently buried a time capsule in celebration of its 10th anniversary. The time capsuleto be opened on 08/08/28is meant to reflect on the past, celebrate the present and envision the future. Below is the message that the time capsule contained.

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Topics: Insider, brand, team

Editor's Eye: Andrew Bradshaw's Recap of OTC Houston 2018

by Fifth Ring
07 May

 

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Topics: Energy Insight

Editor's Eye: Richard Neville Interview from OTC Houston 2018

by Fifth Ring
03 May

 

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Topics: Energy Insight

Editor's Eye: Jennifer Presley Hart's E&P Interview from OTC Houston 2018

by Fifth Ring
02 May

 

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Topics: Energy Insight

Editor's Eye: Kathrine Schmidt Upstream Interview from OTC Houston 2018

by Fifth Ring
01 May

 

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Topics: Energy Insight

15 marketing tips you should embrace in 2018

by Fifth Ring
11 Jan

The start of a new year brings new hopes, resolutions and goals for us all, especially in business lives. But often these ideas merely sit on a list, never actually being actioned because we “don’t have time”, we forget about them, or other things simply get in the way. Until now…

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Topics: Insider