Blog

News, views, opinions and general musings from across the Fifth Ring world.

Emergency Response the art of staying calm in a crisis

by Fifth Ring
13 Feb

When organisations hire public relations firms their first thought is often how the consultants can help them gain visibility in the first instance and, if everything goes according to plan, how to gain favourability in the long term.

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Topics: Public Relations, Crisis Communcations, Strategy

7 Steps to Crisis Communication

by Fifth Ring
26 Apr

It took less than 15 minutes for an issue at United Airlines to turn into a corporate crisis. Thanks to multiple smartphone videos that captured a confrontation between security and a passenger on board United Flight 3411, this is a global story that continues to gain attention.

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Topics: Public Relations, Crisis Communcations