We all know how annoying it is to see bland, repetitive social media posts. Well, hopefully, these will start to become a thing of the past.
As most marketers will already know, Twitter recently made the biggest change in its history by increasing it’s maximum character count. But you might not know that HubSpot, an inbound marketing and sales platform, reacted in record time, updating its social media tool just 48 hours after Twitter launched this change. Why was it so important that they reacted so fast?