Blog

News, views, opinions and general musings from across the Fifth Ring world.

Andrew Bradshaw

Head of Energy Insight at Fifth Ring
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Recent Posts

Offshore Europe - not a carbon copy of previous shows

by Andrew Bradshaw
13 Sep

The dust has now settled on Offshore Europe, the biennial exhibition and conference held in Aberdeen that brings together the global oil and gas industry, and it was a show that gave us much to consider.

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Topics: Energy Insight

Is Transition the Right Word for our Energy Changes?

by Andrew Bradshaw
12 Aug

The energy industry, particularly the oil and gas industry, loves its catchphrases.

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What you can do differently to win business at this year's Offshore Europe.

by Andrew Bradshaw
09 Aug

Offshore Europe, the biennial exhibition and conference for the international oil and gas industry held in Aberdeen, will soon be upon us once again. The event has been a staple in the industry calendar for more than 40 years. But with a new venue – P&J Live at Bucksburn on the western outskirts of the city –, it’s a good time for exhibitors to rethink their approach to the show. 

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Topics: Energy Insight, Public Relations, Exhibitions

Climate change: Are we taking our foot off the gas?

by Andrew Bradshaw
11 Jul

Recent debates have placed the climate change challenge at the front and centre of the international news agenda as organisations around the world re-examine their strategies in the context of reducing greenhouse gas (GHG) emissions.

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Topics: Energy Insight, Content, Digital Marketing

OTC Houston 2019 – celebrating 50 years with a focus on the future

by Andrew Bradshaw
16 May

 

The dust has just settled on the 50th annual OTC conference and exhibition in Houston and, as ever, the event produced many interesting points and conversation topics.

And while there was recognition that turning 50 was a significant landmark – there was much more debate on where the show, and the industry, sees itself in the future.

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Topics: OTC

Expect confidence to be high at OTC in Houston

by Andrew Bradshaw
06 May

The conference and exhibition season for the oil and gas industry gets underway in earnest at the beginning of May with the Offshore Technology Conference, known as OTC, held in Houston.

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Topics: Energy Insight

Subsea can unite oil and renewables in 'blue economy'

by Andrew Bradshaw
24 Apr

The recent downturn in oil (which we appear to have moved away from, thankfully) and the rise in renewables have prompted may people over the past few years to consider the synergies between both industries. 

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Topics: Energy Insight

It’s exciting times for subsea – don’t be sunk by outdated marketing

by Andrew Bradshaw
04 Feb

The three-year downturn in oil and gas, which started mid 2014, was felt throughout the industry. But it was arguably in the subsea sector that the impact was felt most.

In every corner of the world, one high-cost project after another was shelved or abandoned as subsea budgets were hit hard in favour of the less expensive and ‘quick win’ alternatives offered by North American shale.

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Topics: Energy Insight, Marketing, Strategy

The key challenges facing the energy industry of the future

by Andrew Bradshaw
22 Jan

An impending shortfall in oil supply, a 25 percent increase in energy demand by 2040, the dramatic rise of electricity and a global collective failure to tackle greenhouse gas emissions are some of the key points in the recently-published World Energy Outlook 2018 from the International Energy Agency (IEA).

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Topics: Energy Insight, Public Relations, Oil and Gas

Stop start growth creates supply chain confusion

by Andrew Bradshaw
07 Jan

There is across the board recognition that the cyclical oil and gas industry, which has been characterised by a series of peaks and troughs throughout its history, is now out of the worst from the most recent downturn and is starting to look up once more.

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Topics: Insider, Energy Insight